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Product Discovery Ant Murphy Product Discovery Ant Murphy

Effective Ways to Build Your Product Sense

“Deciding to invest in your Product sense is among the highest ROI decisions you’ll make in your career.” - Shreyas Doshi

I want to do two things in this post:

1) Give you actionable ways to build product sense.

2) Explain what the hell Product Sparring is and how product leaders can use it to build product sense in their teams.

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Break Outcomes Down, Not Initiatives

A common pattern I see in many of the product teams and companies I coach is that they’re doing a lot of incremental work but little-to-no iterations.

They have this big idea (often framed as an initiative) and become solely focused on breaking it down. The initiative becomes a series of epics, and that epic becomes a series of user stories, and so forth.

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Product Discovery Ant Murphy Product Discovery Ant Murphy

How to Kickoff Product Discovery like a Pro

A step-by-step guide (with templates) to level up your Product Discovery. A common question I get when I coach Product Managers is, "I know what I want to do discovery on, but how do I get started?" Although there are many ways to start discovery, I have two tools that are my absolute go-to for kicking off and structuring Product Discovery.

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Prioritization is about Confidence, not Value

“Defining value: the most ambiguous word in product development” was the title of a post by Jeff Gothelf at the beginning of last year. If there was the battle for the most ambiguous term in product I’d have ‘value’ take second place to ‘MVP’ but as far as single words go, ‘value’ takes the podium.

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