Helping founders and product people grow their business and craft.

Subscribe to ‘The PBL Newsletter’ for regular posts on Product, Business and Leadership.

Read previous posts of ‘The PBL Newsletter’

Product Vision Ant Murphy Product Vision Ant Murphy

3 Product Vision Formats That Aren’t Boring!

I wrote a post a couple of years back on ‘How to craft your First Product Vision’ where I open with:

“There’s a lot of advice out there on how to write a good vision statement, many will point you to the popular ‘Elevator pitch’ format (among others), but personally I’ve never felt those frameworks were suitable for my final vision statement — you sure don’t see the likes of Telsa, Apple, etc using these kinds of formats for their vision statements, do you?”

Read More
Product Roadmaps Ant Murphy Product Roadmaps Ant Murphy

Building Effective Product Roadmaps

Last week, over 300 passionate product people joined me live for a free webinar on ‘Building Effective Product Roadmaps’ (the recording is below).

I want to share the results of the polls I ran during the webinar and figured, why not do a summary of the key points too.

Let’s get into it!

Read More

Ditch Epics & User Stories and Focus on Outcomes

When I've helped organisations become more outcome/product orientated, more often than not, I've moved them away from 'epics' and 'user stories' and towards things like one-pagers, opportunities, hypotheses, etc. Why? Because they’re are better tools for facilitating outcome thinking and experimentation.

Read More
Product Coaching, Transformation Ant Murphy Product Coaching, Transformation Ant Murphy

The Rise of Product-led Transformations

In 2019 an HBR article stated that of the $1.3 trillion spent on transformations, $900 billion was wasted. More interesting is that, Digital and Agile transformations alike are seldom seen in product-tech companies (e.g. Canva, Google, Amazon, etc). Moreover, one job search for ‘Scrum Master’ or ‘Agile Coach’ role, and you won’t find them at these companies either — why?

Read More
Product Discovery Ant Murphy Product Discovery Ant Murphy

How to Kickoff Product Discovery like a Pro

A step-by-step guide (with templates) to level up your Product Discovery. A common question I get when I coach Product Managers is, "I know what I want to do discovery on, but how do I get started?" Although there are many ways to start discovery, I have two tools that are my absolute go-to for kicking off and structuring Product Discovery.

Read More

Grow your business and product craft

Subscribe the The PBL Newsletter for regular tips, tools and frameworks on Product, Business and Leadership.

    We won't send you spam. Unsubscribe at any time.